Do you already have an image film that reflects you, your company, your products or your service?
If yes: Do you keep it up to date? If no: How do you represent yourself online and also offline? An image film is a perfect way to present yourself online, as well as offline, and to show your own style. Whether for regular customers, new customers or even potential applicants – with a professional image film you will definitely reach the attention.
But the exact opposite can also happen if the image film has the following four faux pas.
Too long
When you have your image film produced, make sure you don’t go beyond a maximum of 90 seconds. Better yet shorter, because a viewer’s attention span is very short. That’s why a short, concise clip that stays in people’s minds is absolutely beneficial.
If you produce a long clip of, say, 15 minutes, you can be sure that it will be viewed in its entirety only occasionally.
Boring
Your image film is your business card! Accordingly, do not take a boring picture, which everyone has. Carefully choose which core values you want to see in the clip and discuss the process and ideas with professionals who know the profession perfectly.
A lengthy and boring story will not catch the attention of your customers and will not make new customers curious about your company. On the contrary – it would likely be ignored and clicked away prematurely.
Unprofessional
Avoid any faux pas and let professionals guide you right from the start. Let your ideas flow in and be carried out and implemented by the experts. Your client and your desired customer will see whether you have produced your image film “just like that” or with a team that knows something about it.
Not contemporary
If you have professional supervision, there is no chance that your image film will not be contemporary or even old-fashioned. With the appropriate experts on hand, you can sit back and assume that production is on target and will be enforced.
In summary, it is important that your image film is short and crisp, exciting and up-to-date.
For this purpose, we recommend the consultation and implementation of a team of experts. Accordingly, your image film will be presentable for quite a while.
