Did 2022 fly past you, too? Was it a success? We are already in the last month of the year and racing towards the annual Christmas celebration.
Here the camps are divided.
What do you belong to?
Are you an absolute Christmas fan or rather one of those who can safely do without Christmas? Do you link your experience of Christmas to a successful year?
At the latest after the following current Christmas advertisements you will get into a celebratory mood or at least be stimulated to think.
Here you can see four current Christmas ads of 2022 and a classic that touches hearts every year.
No Christmas clip without great emotions!
EMOTIONS
Emotions are the cornerstone of a Christmas clip. For this purpose, the state of the emotion is absolutely open. Enlightening, joyful, negative or all at once; Christmas is fraught with emotion and that is the key to success. Expressing them through a clip is a versatile and creative way.
DISNEY puts this into practice in their commercials this year, taking the viewer through the various emotions of a little girl expecting a sibling towards Christmas.
Click here for the Christmas clip.
STORYTELLING
Have your eyes also long ceased to stick to every advertisement? Good storytelling and an exciting thread guarantee you the attention of your target group. Especially at Christmas there is an overload and the Christmas clip must be accompanied by an individual and original storyline. And, to be a success, carry a meaningful message in addition.
COCA COLA features serious, creative and topical storytelling that expresses the importance of cohesion and togetherness. Their videos are a definite success.
Click here for the Christmas clip.
VOTE
When we think of a Christmas ad, we first think of love, cohesion, a laid table and a decorated Christmas tree. Especially at Christmas, however, emotions also boil up on less pleasant topics. It does not only mean community, but can also cause loneliness. Addressing issues can also lead to success.
No matter what mood is chosen, it must be conveyed to the viewer in the Christmas clip so that they are encouraged to think.
PENNY created such a mood through images, sound, characters and special storytelling in their Christmas ad this year. Serious issues that concern society throughout the year. Nevertheless, the conclusion of this advertisement is how important it is to reach out to each other so that society does not become more distant from each other.
Click here for the Christmas clip.
For seven years now, the classic Christmas ad has been around, showing emotion, storytelling, enlightenment and mood with a special intensity.
The EDEKA Christmas clip #homecoming is about loneliness, time, family, death, cohesion and happiness. All in one clip, in a pot full of bubbling over emotions and therefore a clear success.
Click here for the Christmas clip.
Basically, any Christmas advertising involves emotion, storytelling, mood, timeliness and more.
Christmas is the time of good feelings and also of mixed feelings.
These clips show how precisely emotions can be conveyed in order to reach the desired customer, regular customer, etc.
Moving image offers diverse, individual and numerous possibilities that are precisely tailored to your wishes. Get your explainer video now that you can also be part of the success story.
