A website represents you, your company, your service. It is your figurehead and plays an important role. Moving images can help you because, before you as a person can create the first impression, this is the task of your website, or the image video – the digital handshake for your customers and your target audience.
That’s why it’s important to personalize your website in the best possible way – depending on your concerns.
There are more and more digital options, so the websites are applied emotionally and characteristically for a specific purpose.
Take a look around.
Websites have long since ceased to consist only of text, icons and images.
Animations, music, voice-overs and, above all, moving images are used so that visitors are not held up by long texts and are directly catcheted with images and sound.
In addition to one’s own graphic preferences, moving images have become indispensable today. It is virtually required to communicate with images.
In addition to visuals and customer loyalty, moving images have a positive effect on rankings.
After you embed the motion video on your website, check out the other portals for motion video and upload them there. Now use targeted and accurate Search Engine Optimization (SEO). Especially on your website, this must be done manually, accurately and in detail.
And now you need to be patient. Ranking does not have an overnight effect and is a long-term goal. It may take some time before your video is included in the ranking – but then you will notice how it develops positively.
To stay up-to-date, update and share your videos regularly.
The connection of SEO to moving images!
One of the most important ranking criteria is still backlinks. Thus the basis is laid. To perform even better, it pays to include moving images on the website.
Another advantage is that the moving images of the website can be easily and simply shared and linked on social networks. Keywords can also be added here to optimize the findability of the videos.
Other advantages:
– Positioning – with a video your positioning becomes even clearer
– Visitors stay longer on your website if the video appeals to them and arouses their curiosity. More interest = more clicks, shares and recommendations
– Ranking advantages through moving images
The videos can be implemented very well with different formats. One of them is a promising explainer video that arouses viewers’ curiosity and invites them to research more information of the site.
This can be one or more videos that act as a campaign and are used as storytelling. How long, how colorful, how loud or how musical you represent yourself, we will gladly develop together with you.
If you’d like to learn more about positioning moving images, read more here, and if you’re interested in how videos can be targeted in social media, take a look here!
We go into all the topics in depth, thus giving you an understanding of the interconnectedness, the interrelationships and the processes of the digital world.