Create a free explainer video yourself – can you do it? Yes of course!
Any search engine will provide you with numerous options.
Isn’t that ideal for saving costs and integrating moving images into your marketing at the same time? Or a free explainer video for your employees? Or maybe for a trade show?
Quickly made yourself and… boom – what an effect on the viewers!
Or not?
What exactly speaks for a self-created and free explainer video?Less costs.
We all look at our costs and want to keep them as low as possible, but still have a big impact. Does this work with a self-created and free explainer video?
Let’s look at this quite honestly: NO!
Why?
You will need a lot of time to familiarize yourself with the program, app or similar. Would you have even the cost of half a professionally created explainer video for that time?
An explainer video is not just created “just now”. Here passion, professionalism and creation combine to create something great!
“Click graphic”, “Insert graphic” – what kind of recognition value does that have? You put all your heart and soul into your business. Don’t stop here and stay exactly as individual as you are. Let create your own world and your own drawings and illustrations. Do not use a standard.
Give your story and content the way you want it to be. Do not abandon details because they are not offered in the free program, do not limit yourself in the possibilities.
Music and voice must be as uniquely adapted to the video concept as the personalities and everything else that appears in the explainer video.
Individuality: As already mentioned above, you maintain your individuality with your own characters, colors adapted to your corporate identity, an explanatory voice that suits you and also the optimal background music.
Quality is the keyword. “Less is more” does not apply here.
If you do well with a free version at the beginning, the more individuality you want to bring into the video, the more you get into trouble and are limited in your thought process. Since an explainer video is an important part of marketing, don’t skimp here, invest in a high quality, meaningful and customized explainer video!
Have a look at here professional examples!
